Largo Winch poses for Harcourt Studios
October 2008
To mark its 40th anniversary the brand HOM joined forces with Harcourt Studios and Sidaction for a spectacular photo shoot. The young millionaire was amongst the 40 celebrities photographed.
40 years..., 40 Men ... to Know To celebrate its birthday, the well known underwear brand HOM decided to join forces with Sidaction, the French anti Aids association, and Harcourt photo studios for a spectacular photo shoot. 40 French male celebrities slipped into HOM underwear to be photographed in the famous Parisian studios. Amongst them were Kenzo, Jean Roch, Marc Lévy, Jean-Paul Knott, Frédéric Diefenthal, Kamel Ouali, Martin Solveig, Antoine Arnauld, Julien Clerc ... and the designer Philippe Francq. At the request of Harcourt Studios, Philippe Francq also created an extra large portrait of Largo Winch in the Harcourt style. The giant celebrity portraits were then auctioned at an evening gala event at the Tokyo Palace, in Paris, on the 7th of October. Largo Winch was one of the great successes of this exceptional fund raising event, all the proceeds of which were donated to Sidaction.
Plan
- Giant portrait of Largo Winch in the Harcourt style.
- Exhibition and auction at a gala evening in Paris.
Results
- Largo Winch's fame is increased